Why you need a Fan page on Facebook

If your business or personal brand does not already have a Facebook Fan Page, you need to ask yourself what is holding you back and, if you have one that is not customized, then you need to take the plunge! Here’s why:

• Having a Page on Facebook helps with indexing and search engine ranking. Plus a great source for including backlinks to your site to boost rankings.
• With a Facebook profile, you can add up to a maximum 5000 friends. With a Fan Page, you can add unlimited “fans”, with whom you can communicate directly.
• A Fan Page is a great platform for connecting with clients and prospects alike, and helps with the building of a strong community or people who are interested in what you have to say and offer.
• A Fan Page makes it quick and easy to send information about special offers and promotions, as well as general company information, even if your connections are not in your database.